Getting it Wrong about Men || What Men’s Interest Magazines Are Really About

This was a funny article that made me laugh out loud. I really hate men’s magazine. They reduced men to beings that only like to have sex,eat meat, play with fire, masturbate an irresponsible amount etc.

175841_10150154336459954_8239354_oIn college I got a a free subscription of Stuff Magazine (it was like a knock-off of Maxim) when I signed up for an account with Chase Bank. It was sometimes funny,  but mostly I ended using the magazine to help potty train my dog Happy. Men magazines does everyone a dis-service. Look at this article: How Men’s Magazines Sell Masculinity to Young, Low-Income Men.

Page through the advertisements placed in a standard American men’s magazine, and you’ll find one idea: He is a stomping, yelling, shooting, drinking, fucking, tough guy. He has big muscles and a limited emotional range—stoic, angry, horny. He exists in dark alleyways, war zones, and fast cars. He holds his beer bottle over his crotch to approximate a boner.

If advertising is meant to be aspirational, these ads are presenting a pretty sad version of what American men can aspire to be. And advertisers aren’t selling this hyper-masculine ideal to just any man: They’re specifically targeting the younger, poorer, less-educated guys in the supermarket aisle. In the latest issue of the journal Sex Roles, a trio of psychologists at the University of Manitoba analyzed the advertising images in a slate of magazines targeted at men, from Fortune to Field and Stream. They counted up the ads that depict men as violent, calloused, tough, dangerous, and sexually aggressive—what the researchers call “hyper-masculine”—then indexed them with the magazine’s target demographics. Hyper-masculine images, the researchers found, are more likely to be sold to adolescents, who find higher “peer group support” for manly-man behaviors. They’re also sold to working-class men, who are “embedded in enduring social and economic structures in which they experience powerlessness and lack of access to resources” like political power, social respect, and wealth, and so turn to more widely accessible measures of masculine worth—like “physical strength and aggression.

So with that said I thought I would start a few posts that’s looked at where media gets it wrong about guys. But before all of that enjoy these pics:

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